National Marketing Conference-2017 on Major Paradigm Shift in Marketing
3rd-4th February 2017, Lucknow, India

Call for Papers

Original papers, pertaining to the themes of the seminar, but not being limited to, are invited for presentation on the day of seminar. Researchers and academicians in the area of marketing can register online for participating in the conference.

Publication Details:

Selected papers of registered authors will undergo double blind review and henceforth, will be published in a book with ISBN number: 978-93-85537-02-8. by ELK Asia Pacific Journals, New Delhi.

Authors can submit their abstract and full paper through the online submission form before

December 5, 2016. Papers can also be sent through offline means as email to At least one author must have completed registration formalities for inclusion of paper in Conference Proceedings.

Advantages to participating authors
  •  Open-access publishing of articles with full-text access to readers.
  • No subscription charge.
  • Indexing of published article at Google Scholar, CiteFactor search engine.
  • Author retains copyright with CC-BY License policy.
  • Unique and persistent DOI (Digital Object Identifier) to published article which continues to link to the correct resource even if the URL changes overtime or the specific location of the content moves.
  • International Recognition at Cabell’s Directory, Index Copernicus International, ROAD Directory of Open Access Scholarly Resources, JournalGuide and various other global directories.
  • Publication Certificate from ELK Asia Pacific Journals.
  • Print/ Hard copy of the special issue to all the participating authors.


We take this opportunity in inviting you to participate in this seminar and share your innovative ideas and research outputs. Your research subject should be relevant to the scope of the conference theme. Glance through the detailed list of key themes. list of key themes.

Registration Fee:
Individual Group
Research scholars/students Rs.750 Rs.2000 For a group of five
Academicians Rs.1000 Rs.2000 For a group of three
Corporate Rs.2,000 Rs.5,000 For a group of three
  • The fee is non-refundable under all circumstances. The registration fee includes admission to the con-ference, lunch and tea on the conference days, souvenir and conference kit for the participants.
  • In case of joint authorship with two or more authors, all authors have to compulsory register for the award of certificate, participation in conference and kits including proceedings.

All participants attending the conference are required to register for the conference by January 15, 2017. The registration fee can be paid either by a demand draft in favour of Jaipuria Institute of Management payable at Lucknow, India or a pan India cheque, payable at par drawn in favour of "Jaipuria Institute of Management, Lucknow". You may also pay online through RTGS/ NEFT. Bank details are as follows:

Bank Account Holder : Jaipuria Institute of Management Lucknow

Bank Name : State Bank of India

Account Number : 10070331898 ,

Account type : Saving ,

IFSC : SBIN0009916

If fee is paid by online then please email the transaction ID.


Registrations open now! BOOK YOUR SPOT 25 November,2016
Key Benefits
  • Expand your knowledge base about the subject
  • Paper presentation would enhance your communication skills
  • Widening of academic network by meeting professionals with shared research interest
  • Access to innovative research ideas and concepts
  • Interaction with scholarly peers and exchange of views and opinions
  • Dissemination of your research through international journal publication
  • Governing board of University
  • Executive council members & policymakers
  • Corporate personalities and entrepreneurial directors
  • Department heads and academicians
  • Professors and lecturers
  • Research scholars and students
  • Governing board of University
  • Executive council members & policymakers
  • Corporate personalities and entrepreneurial directors
  • Professors and lecturers
  • Professors and lecturers
  • Research scholars and students
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